This e-presentation looks at the basics of trade mark protection of promotional slogans, illustrated by recent rulings from the General Court of the European Union (e.g: T-253/20, Oatly AB v. EUIPO), before focusing on special trade mark rules applicable to them.
e-Presentation | October 2021 | Learning time: 37 minutes
Rogier de Vrey, Head of IP, CMS, Amsterdam.